1. Smart Calculation (0-100 scale):

• Volume Component (40 points): Higher search volume = better opportunity
• Difficulty Component (35 points): Lower difficulty = better opportunity
• Intent Component (25 points): Transactional(25) > Commercial(20) > Informational(15)

2. Visual Display:

• Each keyword card shows both Opportunity and Difficulty scores
• Colour-coded progress bars (🟢 High, 🟡 Medium, 🔴 Low opportunity)
• Average Opportunity added to stats overview

3. Export Integration:

• Opportunity score included in CSV/JSON exports
• Helps with keyword prioritisation in spreadsheets

🧠 How It Works

• High Volume + Low Difficulty + Transactional Intent = 90-100 opportunity score
• Medium Volume + Medium Difficulty + Commercial Intent = 50-70 opportunity score
• Low Volume + High Difficulty + Informational Intent = 10-40 opportunity score

This gives you an instant “priority ranking” so you can focus on keywords with the best risk/reward ratio. Keywords with scores above 70 are typically the golden opportunities to target first!

The opportunity score is prominently displayed and will help you make data-driven keyword targeting decisions. 🚀